All viral content, no matter how simple it may seem,

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has a recipe and they all agree on these five points that we explain below. 1. Good viral content knows what your mind craves most Perhaps many already know it, propaganda, public relations and ultimately marketing, drink from psychology . It is no coincidence that one of the first books to deal with the relationship between emotions and consumption, 'Propaganda', was written by the nephew of psychoanalyst Sigmund Freud. viral-content-2 Therefore, in recent decades and especially thanks to the entry of the Internet, which is the perfect breeding ground for marketing, new strategies have appeared to understand the desires, aspirations, needs, etc. of the public to which a product or product is directed.

service. Therefore, to create viral content, the first thing you must establish is the profile of your buyer persona. If you don't know how, in this post you have a brief guide: What is the buyer persona? How latestdatabase.com to define it correctly? 2. Content is king, and in this case, absolute Does monarchical absolutism sound familiar to you? Well, maybe this way you will understand that in the case of viral marketing everything revolves around content, more than ever. But it's not about being a giant with feet of clay, that is, no matter how well you implement your viral marketing strategy , if you haven't pampered the content, everything will collapse before it starts and it will be impossible to see the results.



Forget about kitten videos and YouTuber challenges, leave behind all the prejudices you have heard about viral content and embark on the exciting project of creating quality content that provides something to your audience, that is, that is useful to them. So that you know how to create quality content, we recommend the following post: How to create an effective content marketing plan? However, do not lose sight of the following tips: Simple but extensive: Contrary to what people believe, the longer the content is, the more likely it is to go viral. A post of between 5 thousand and 10 thousand words has a much better chance of spreading than one of a thousand words. Of course, you should use simple language.