Include messages that show you
Have missed them and still value them as customers. Provide a special offer to invite them back and work towards re-establishing the relationship. Direct Marketing Examples There are various tactical approaches you can take when it comes to implementing direct marketing for your brand. The ones you go with will depend on your business needs, targeted audiences, brand messaging, the goals you are trying to accomplish, and your budget. You will also need to consider which tactics can complement or benefit your inbound marketing strategy. Here are direct marketing examples to consider.Telemarketing When strategically used, telemarketing can help you find prospects and also serve as a strategy for following up on your marketing campaigns. Email marketing Email marketing is one of the more effective direct marketing tactics your ICTP Conference 2017 brand can use, and it’s easy to measure. Design promotional emails or include an ad or product mention in an email you already send to a wide list, such as newsletters and business emails. Text (SMS) marketing With a high percentage of consumers utilizing mobile devices these days, it’s no wonder that text (SMS) marketing can be efficient.
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Essentially, you send your promotional material directly to consumers’ mobile devices, informing them of your best deals. SMS marketing allows for fast delivery to customers and is simple to personalize and automate. Leaflet marketing using letterbox drops and handouts Crafting attention-grabbing leaflets and distributing them via letterbox drops or as handouts remain a proven way to market your products or services.
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